The Perfect Corp. brings together industry leaders to showcase the top tech trends transforming the market at The 2022 Global Beauty and Fashion Tech Forum in New York City.

The fourth version of Perfect Corp.’s annual franchise occasion. has introduced together the world’s hottest magnificence, expertise, retail and media manufacturers to spotlight how highly effective AI + AR expertise is in the subsequent period of digital transformation in commerce.

NEW YORK, June 23, 2022-(BUSINESS WIRE)-The annual occasion of Perfect Corp., Global Beauty and Fashion Tech Forum, returned in a particular kind on June twenty in New York City, brings together industry leaders from the most progressive manufacturers throughout magnificence, expertise and media to see how synthetic intelligence (AI) expertise and the augmented actuality (AR) transforms the buyer expertise. This 12 months’s occasion targeted on digital transformation and the Web 3.0 period, with shows and panels explaining the rise of magnificence and style expertise round the world in commerce.

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The Perfect Corp. brings together industry leaders to showcase the newest expertise trends transforming the retail industry at The 2022 Global Beauty and Fashion Tech Forum in New York City (Photo: Business Wire)

The program started with a keynote presentation from Perfect Corp. founder and CEO, Alice Chang, on the fast enlargement of AI and AR applied sciences into new classes, in addition to their significance these applied sciences in creating a novel and immersive procuring expertise, and the position of expertise in supporting sustainable enterprise processes. The occasion featured a enjoyable panel with audio system from The Estée Lauder Companies, Snap Inc., Allure, NARS Cosmetics, Coty, Belcorp, Real Simple, elf Cosmetics, WWD, NuSkin, Beekman 1802, BeautyMatter, Glossy, AWE, Super Ventures, Bambumeta, and Wake Forest Medical School. The progressive panels and shows explored the essential position that AI + AR will play in the future of selling and gave attendees a first-hand look at the impactful outcomes that manufacturers have skilled in making use of AI expertise. + AR throughout buyer journey.

Entering the subsequent period of digital transformation in retail with AI + AR expertise

The convention showcased the some ways AI + AR expertise is transforming gross sales, empowering the way forward for magnificence and style and enabling a novel procuring expertise whereas rising gross sales, buyer engagement and loyalty. at the mark.

The dwell expertise occasion featured Perfect Corp’s most progressive AI + AR resolution. together with AgileHand ™ Technology, which makes use of superior PBR (Physical Based Rendering) to ship hyper-realistic digital checks for watches, rings, bracelets and nails. loopy. The dwell occasion additionally featured Perfect Corp.’s full vary of magnificence and style options, together with the new YouCam Tutorial make-up studying platform, which supplies step-by-step make-up tutorials with tari narratives -way.

The in-depth dialogue examined the position of AI + AR expertise in magnificence and style gross sales, in addition to the rising Web 3.0 house. Here are the top 5 expertise trends shared at the Forum:

  1. The world adoption of AI + AR

    There has been a big improve in technological innovation and manufacturers are utilizing these options sooner than ever to drive their companies. Brands investing in these applied sciences are rising by an element of two, and customers expect a procuring expertise tailor-made to AI and AR applied sciences when procuring on-line, in-store and in-store. of social commerce. During the discussion board, model leaders careworn the significance of interactive options, utilized by AI to create a enjoyable, inspiring and entertaining procuring expertise for purchasers. It’s clear that AI + AR expertise has turn into a staple for manufacturers to succeed immediately, and a necessary device for manufacturers to use to facilitate and ship new outdated -fashioned procuring experiences.

  2. The rising significance of humanity throughout the buyer journey:

    Consumers of immediately’s magnificence and style can store at manufacturers that provide particular suggestions. AI + AR expertise has turn into a should -have device for magnificence and style manufacturers to use when wanting to present a novel procuring expertise for his or her clients. One panel targeted on the some ways AI can remodel the skincare gross sales journey, with audio system highlighting how AI expertise helps clients establish the greatest method for every of their pores and skin issues. , in addition to monitoring pores and skin results over time. With this sort of custom-made consumer expertise we are going to proceed to see manufacturers being supplied to fulfill buyer wants.

  3. The position of AI + AR Tech in endurance:

    The widespread use of experimental digital actuality expertise AI + AR has helped manufacturers transfer from bodily sampling to sampling in a totally digital enviornment. For many manufacturers, this expertise has eradicated the want for bodily product samples and helped cut back product waste. During the panel dialogue, we talked about the some ways AR expertise helps improve buying confidence and helps cut back product returns for a sustainable and sustainable enterprise setting. extra environmentally pleasant. Clearly, perseverance and accountability stay a spotlight space of ​​model technique and AI and AR virtualization applied sciences proceed to supply distinctive options that assist immediately’s corporations meet and prioritize their objectives. ESG.

  4. The fast enlargement of AI + AR Tech into new classes:

    While the use of AI + AR in the magnificence sector is growing, the utility of the expertise is quickly increasing into new classes throughout the style and equipment industry. Modern expertise options for jewellery (together with earrings, bracelets, rings, and costly watches), sun shades and equipment have been launched, with the intention of increasing into clothes and attire in the close to future.

  5. Demand expertise in Omni-Channel Combined magnificence and style expertise

    To maximize the impression of expertise options, manufacturers want to use AI and AR in all facets of the buyer base to meet the buyer at their location. In his keynote handle, the founder and CEO of Perfect Corp. Alice Chang mentioned the significance of utilizing AI + AR expertise to create a novel procuring expertise and famous that manufacturers incorporating AI and AR-powered options throughout omni-channel touchpoints reported up to 3X engagement. and a +200 % improve in the buy charge. The spectacular outcomes from the model companions echoed throughout the convention, additional demonstrating the applicability and effectiveness of those high-tech options.

Leading the Digital Technology Revolution in magnificence and style

“As magnificence and style customers more and more give attention to extra digital, magnificence and style manufacturers have the problem of devising new methods to enhance the procuring expertise. By harnessing the energy of expertise AI and AR, manufacturers can incorporate immersive, partaking and custom-made procuring malls for purchasers that create an impression on clients, ”mentioned Alice Chang, Founder and CEO of Perfect Corp. “AI + AR can be central to these experiences, and will proceed to be essential in capturing clients on the Internet, in shops, and in the rising digital world of the Metaverse and past. We are happy to supply a rising record of tons of of brand name companions round the world who’re leaning in direction of digital transformation and making a retail procuring expertise for purchasers by means of AI and AR. “

To view a assessment of the 2022 Global Beauty and Fashion Tech Forum, click on right here.

The historical past of Perfect Corp..

Perfect Corp. is a supplier of SaaS AI and AR magnificence and style expertise options, devoted to transforming the procuring expertise by empowering manufacturers to tackle the digital world first.

In partnership with the largest names in the industry, Perfect Corp’s company options. supplies a synergistic, technology-driven expertise that facilitates long-lasting, extremely personalised and partaking procuring journeys, in addition to equipping manufacturers with merchandise for purchasers. . Perfect Corp. presents a collection of complementary cellular apps, together with YouCam Makeup and YouCam Perfect, to present a platform for purchasers to strive new merchandise, carry out pores and skin checks, edit photographs, and share experiences with the YouCam neighborhood. To study extra, please go to

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